optum.com
Clinformatics
®
Data Mart
Get more complete data for more precise marketing.
Mining the right data is crucial to discovering the right insights about your product or
competitors’ products. Optum
®
Clinformatics
®
Data Mart offers more richly detailed
longitudinal information — faster — than any other product on the market. All of our
data is statistically certified as de-identified by an independent third party. Even more,
it’s backed by the unmatched experience of our expert analytics and research teams.
This powerful data set provides you with licensed access to a nexus of information that
can support your organization’s analysis requirements.
Gain greater clarity on market
dynamics by integrating and
linking deep patient data from
a variety of real-world sources
with Clinformatics Data Mart.
Member identifier
• Plan
• Gender
• Age
• Dates of eligibility
• Family identifier
• Health exchange
Member identifier
• Provider identifier
• Procedures (CPT-4,
Revenue Codes,
ICD-9, ICD-10)
• Diagnosis (ICD-9-CM,
ICD-10, DRG)
• Admission and
discharge dates
• Admit types and
channels
• Denied claims
• Date and place of
service
• Standard pricing
Member identifier
• Provider identifier
• Drug dispensed (NDC)
• Generic name
• Quantity and date
dispensed
• Drug strength
• Days supply
• Dollar amounts
• Standard pricing
Member identifier
• Lab test name
• LOINC codes
• Result (numeric
and text)
Member identifier
• Admit and discharge
dates
• Admit and discharge
diagnoses
• Length of stay
• Diagnosis (ICD-9-CM,
ICD-10 –CM, DRG)
• Procedures (CPT-4,
Revenue Codes,
ICD-9, ICD-10)
• Facility detail
• Standard pricing
Provider identifier
• Credential
• Affiliations
• State
Member data
Medical
claims data
Pharmacy
claims data
Lab test
results data
Inpatient
confinement data
Provider data
Optum Data Warehouse – Anonymized patient level
Clinformatics
®
Data Mart
Gain insight into real-world product use.
Clinformatics Data Mart helps you gain insight into how products are used, and with
what success, in the uncontrolled setting of actual practice. Moreover, our data set can be
obtained as a standalone product or bundled with the Optum Cohort Builder application
and dataset generator, which dramatically simplifies and accelerates the process of
generating, reviewing, modifying, and building research-ready patient cohorts.
The unique combination of Clinformatics Data Mart and Clinformatics Database Builder
empowers you to realize significant strategic — and economic — advantages:
• Expedite the process of getting from marketing concepts to research-based,
sales-generating materials.
• Quickly design and refine a de-identified database feasibility cohort using
Clinformatics Database Builder to support your marketing concepts before
committing study funds.
• View the performance of your products and competitors in a real-world environment.
• Compare performance endpoints across therapies and markets.
Enhance your analysis, deepen your understanding.
Clinformatics Data Mart doesn’t stop at administrative claims — it provides a foundation
upon which a variety of information sources can be linked or integrated to give companies
greater clarity into the dynamics of the markets in which they compete. In addition to
our standard data view, which includes linked mortality information from The Social
Security Administration Death Master File (DMF), Optum can deliver additional data
views that include:
• Socioeconomic data — Examine how health care utilization varies or is influenced
by factors such as ethnicity, income, education and marital status.
• 5 digit ZIP code data — Examine geographic differences at a more granular level.
• OMOP format — Offers a common data model based on the Observational Medical
Outcomes Partnership (OMOP).
• Electronic Health Record (EHR) data — The Optum integrated data offers a link
between administrative claims and clinical specificity of EHR.
With IRB approval, we can also provide:
• Patient and physician surveys — Identify attitudinal drivers of behavior, validate
conclusions, and examine potential through surveys administered on individuals with
the confirmed behaviors you are interested in to develop a better understanding of
market opportunity and risk.
• Your data — Through probabilistic and other HIPAA-compliant matching methods,
integrate your promotional, clinical or other data into analyses leveraging Optum
administrative claims data.
Deepen your understanding of the
markets in which you compete.
Call: 1-866-306-1321
Email: connected@optum.com
Visit: optum.com/life-sciences-solutions
11000 Optum Circle, Eden Prairie, MN 55344
Optum
®
is a registered trademark of Optum, Inc. in the U.S. and other jurisdictions. All other brand or product names are the
property of their respective owners. Because we are continuously improving our products and services, Optum reserves the
right to change specifications without prior notice. Optum is an equal opportunity employer.
© 2017 Optum, Inc. All rights reserved. WF377379 10/17
optum.com
Your key to success:
Patient-level linked data
Clinformatics Data Mart delivers a
remarkable depth of de-identified
patient-level data across multiple
categories.
